In this episode, Austin Lovell and Katrina McKinnon talk about how to use content marketing…

Snowballs and Rockets.They may not seem to go together, but they serve as a useful…

Congratulations on your interview invitation. Call centers receive hundreds, if not thousands, of applications, so…

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In this episode, Katrina McKinnon and Jason Barnard discuss how CopySmiths produces 1,000s of blog…

Your years as a student are great for developing new interests, learning new skills, and…

Web design is a rapidly changing field that presents a lot of exciting career opportunities….

Kids are amazing, bottomless reservoirs of potential.  From Mozart, who composed music at 5 years…

So you’ve heard how important blogs and content marketing is to help promote your website…

Katrina and Will explore how you can get visitors to engage with your website using…

Katrina joins Benjamin to discuss content creation best practices. The digital shopping experience today is…

In this episode, Sam Boyd and Kathleen Booth discuss the best practices that the world’s…

Did you know that storytelling can help with your SEO (Search Engine Optimisation) efforts? In…

In this podcast episode, Katrina talks to Trevor of Vendlab about the role that quality content…

In this episode, Katrina and Claus talk about how to create quality blog content at…

Katrina joins Ben and Jon to discuss how to go about writing creative content that…

Google recently declared that any web copy written by AI algorithms would be regarded as…

Getting into eCommerce is challenging–it’s a low-margin business and it’s flooded with competition from big…

On this episode, Katrina shares some of her favorite strategies for finding, hiring and firing…

In this interview, Katrina McKinnon shares how she and her team produce hundreds of articles…