BigCommerce is a relatively new, but very promising do-it-yourself eCommerce platform. Since the McKinnon Group first started developing eCommerce software in the late 1990s the industry has evolved and matured considerably. In the beginning an eCommerce license from IBM’s WebSphere would set you back US$100,000 per year, and that was just the license, not the completed store!
The software industry has now evolved to a point where there are many reliable and accessible eCommerce solutions available to web developers (experts) and DIY-types (novices). BigCommerce is the first of a new breed of eCommerce solutions using Software-as-a-Service mechanisms to enable DIY-types to truly do-it-themselves.
BigCommerce is easy to use and if you do get stuck with a technical glitch the company has good customer service support and a free Knowledge Base with detailed instructions.
BigCommerce can be used to sell physical products (eg: t-shirts, tents, shoes) or digital products (eg: music, ebooks, digital downloads). It can be used to sell from any country in the world to virtually any other country, using many different currencies and delivery services.
For most online store owners running typical product-based businesses with less than US$5,000,000 in annual turnover BigCommerce will be just fine.
We use BigCommerce for our own online stores Camping Central (www.campingcentral.com.au) and Gazebos Australia (www.gazebosaustralia.com.au) and can confidently recommend the platform to others also wanting to sell online.
BigCommerce is available from www.bigcommerce.com
